Walmart will start selling its ecommerce tech to SMBs
Retail giant has partnered with Adobe to integrate its Marketplace with Adobe Commerce
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Retail giantWalmarthas announced that it will begin offering its proprietary technologies and capabilities to SMBs and other firms to help them better serve their customers across both digital and physical storefronts.
Over the last few years the company has developed its own technologies and services in an effort to meet the rapidly evolving needs of customers at scale. These capabilities allow Walmart to create differentiated experiences for its customers and to grow its business asonline shoppingcontinues to increase.
CEO of Walmart US, John Furner explained in apress releasehow the company will use the profits from its new venture to reinvest back into its own customer value proposition, saying:
“We’ve built new capabilities to serve the evolving needs of our own customers, and we have a unique opportunity to use our experience to help other businesses do the same. Commercializing our technologies and capabilities helps us sustainably reinvest back into our customer value proposition.”
Adobe Commerce integration
As part of its effort to provide its technologies and capabilities to other businesses, Walmart has also announced a new strategic partnership withAdobeto integrate its Marketplace, online and in-store fulfillment and pickup technologies with the software company’secommerce platformAdobeCommerce.
Through the Adobe Commerce platform, retail businesses will be able too utilize the retail giant’scloud servicesto offer pickup and delivery to their customers. At the same time, businesses will also be able to reach new customers using Walmart’s Marketplace where they can leverage its fulfillment services to offer 2-day shipping across the US.
CTO and chief development officer at Walmart, Suresh Kumar explained how its new strategic partnership with Adobe will help other businesses achieve theirdigital transformationefforts, saying:
Are you a pro? Subscribe to our newsletter
Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed!
“The core mission of helping people save money and live better is at the heart of every idea including Scan & Go and checkout technologies, AI-powered smart substitutions and pickup and delivery. Combining Adobe’s strength in powering commerce experiences with our unmatched omni-customer expertise, we can accelerate other companies’ digital transformations.”
After working with the TechRadar Pro team for the last several years, Anthony is now the security and networking editor at Tom’s Guide where he covers everything from data breaches and ransomware gangs to the best way to cover your whole home or business with Wi-Fi. When not writing, you can find him tinkering with PCs and game consoles, managing cables and upgrading his smart home.
What will power the future of digital commerce?
Apple Mac mini M4 PC gets rare discount in early Amazon Black Friday surprise offer, just 24 hours before it ships
Best Dragon Age games in 2024 - every series entry ranked
